Long reads and practical research on PR, journalist discovery, media outreach, pitching, and building better media lists with Medialyst. New posts most weeks, with data cuts and operator notes from inside Medialyst.
We ran 50 real brands through Claude Fable 5 and Opus 4.8, had GPT-5.5 judge every pair blind in both orderings. Fable won 67 of 100 judgments and led 6 of 7 quality dimensions — but the position-bias finding is the part to take home.
Elvis SunJun 9, 20266 min read
Rita Liao explains how she uses Medialyst and Simular's Sai to research journalists faster while keeping judgment, writing, and relationship-building human.
Journalist request platforms have lost 50-64% of their activity since 2024. Here's why, and what's replacing HARO.
Elvis SunMar 22, 20267 min read
A journalist database that's always fresh—because AI agents can enrich live
Elvis SunMar 2, 20265 min read